2020-04-20

Customer Votes Award ALUPROF a Gold in the Consumer Quality Leader 2020 Programme!

ALUPROF SA has come out on top in the Aluminium Profiles and Systems category of the Consumer Quality Leader 2020 programme. The gold, silver and bronze badges are awarded annually on the basis of active consumers’ opinions and they help to increase brand recognition.

Trust is the foundation

The winners of the CONSUMER QUALITY LEADER are selected each year during the course of surveys carried out among real-life consumers. The trust they place in specific brands and products is the sole deciding factor when it comes to awarding the bronze, silver and gold badges. When a company uses the Consumer Quality Leader 2020, this is equivalent to a guarantee of the quality of its products.

The programme also includes the compilation of a special report which presents the conclusions drawn from the surveys. The knowledge it gathers together makes it possible to determine what customers are guided by, what factors are decisive during the purchasing process and what service and product features prevail when making recommendations.

As Bożena Ryszka, Marketing and PR Director for ALUPROF SA explains:

The daily work of hundreds of ALUPROF personnel goes into maintaining our position as the leading manufacturer of aluminium systems for the construction industry. This makes it all the more important to us to have been awarded a gold Consumer Quality Leader 2020 badge. One undoubted advantage to the programme is the report on the consumer surveys, especially since more and more people are taking part each year. Thanks to the conclusions it presents, we are able to identify our clients’ requirements even more precisely, respond to their expectations better and adapt our product lines accordingly.

The programme is organised by the editorial team of “Strefa Gospodarka” (Economic Zone), an independent, national supplement distributed with Poland’s top economic daily, “Dziennik Gazeta Prawna” (Legal Daily Gazette).

With a forty per cent share of the domestic aluminium systems market, ALUPROF is the leader of the sector in Poland. For years now, it has also numbered among Europe’s foremost manufacturers of aluminium systems. ALUPROF has been winning prestige sectoral and business distinctions for years. In the first quarter of 2020 alone, the company has been singled out as a ‘Major Pearl of the Polish Economy’ and received a TOPBUILDER statuette in two categories, as well as improving its position on the ‘List of 2000’ published annually by daily broadsheet “Rzeczpospolita”, moving up nineteen places to three hundred and twentieth.

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